open innovation

Designing a brand for a company that is experimenting with technological projects. This concept was created with developers in mind and serves as a collaborative representation of a technology laboratory.
mainlogo
mockup
It reflects the process of building complex technological products from the most basic elements of programming language.

Just as these technological products evolve, the brand is built from basic typographic elements representing different programming languages and basic RGB colors, creating a dynamic brand ecosystem.

I developed the entire design system and components with detailed explanations on how to implement the brand across various platforms and media.

brand and subbrandscards
colorsiconographybasic Iconssocial
arrow